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Tuesday, May 6, 2008
Google Local Search: How Do You Get Listed in Google Local Search?
Have you noticed that when you do a search for a term and place a geographic location in front or before the phrase, Google will show a map with local listings on top of the search results?
This is called Google Local Search – and it can drive companies a lot of traffic.
In fact, some of the listings that do come on Google Local Search, the companies don’t even have a website, and yet are getting more traffic (phone calls) then the #1 result in the search engines!
Advantages of Google Local Search:
- Google usually listed the local results on top of the actual search results
- Google will display a link to your website if applicable
- Google will display your business phone number
- Visitors can click on the ‘more’ link where they can write and view reviews, download coupons, see al your partner websites, and additional details about your business.
- Your business can also appear in searches done in Google MAPS and Google Earth
- You can get listed here for FREE!
How do you get your business/website listed in Google Local Search:
Google pulls information from two primary locations into their local listings.
- The businesses that are submitted into Google Local Business Center (http://www.google.com/local)
- The businesses that are listed in YellowPages (http://www.yellowpages.com/ )
Conclusion:
You can submit your business information to Google Local Business Center for free - and they will ask you to verify either by sending you a pin through postcard or telephone number (for verification purposes)
Once you verify your business information with Google, it typically takes 6 weeks to get listed in their local listings.
Baltej Gill
Internet Marketing Blog
Friday, May 2, 2008
How Can You Tell What Keyword Phrases You Are Being Found For?
This is a common question that most people have - how do you know what keyword phrases you are being ranked for?
Some of you are still manually testing what you think you might be ranking for - or what you want to be ranking for by typing in your keyword phrase into the search engines , and then scrolling down through the pages of the results to see if your domain is there.
Good news - you DON'T have to do this!
There are several methods you can use to see what your website is ranking for.
Best of all - the methods I will show you is ALL free!
1. Google Webmaster Tools
Google Webmaster Tools will let you know what keyword phrases you are ranking for - as well as what phrases people are clicking on to get to your site. If you are not familiar with Google Webmaster Tools - have a look at the post Using Google Webmaster Tools
To sign up for free - visit https://www.google.com/webmasters/tools
2. Web Analytics
Any analytic software will tell you what you are ranking for - Google Analytics is a free one you can place on your site. To sign up for free - click here
Google Analytics will not however tell you what position you are ranking for - but some other programs such as Lyris HQ or Clicktracks will.
3. Rank Checker
If you have a list of keywords and phrases and want to see where you are ranking (instead of doing each search manually) - I recommend using Rank Checker
This is a free tool and is an plugin for Firefox.
To get this for free - click here
Below is a screenshot of the application.

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